Big Idea Helps Award $25,000

Steve Defontes helps award $25,000 to FIT students on behalf of Cotton Inc.

Steve Defontes, President and Creative Director of Big Idea Advertising, served as a judge at the recent International Trade and Marketing thesis class of FIT–helping to award $25,000 to the winning team on behalf of Cotton Incorporated.

The event showcased student projects featuring research and marketing plans for the promotion of Cotton as a fabric of choice, in various countries.

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